Jackson Hole Chamber of Commerce

Lisa Samford: #humansofjhchamber

Lisa Samford of Jackson Hole WILD shares her story in this entry of #humansofjhchamber.

“Jackson Hole WILD connects people to the natural world through media. We are known for WILD Fest, our film festival that brings about 750 stakeholders in media, conservation, and nature to Jackson Hole. At the nexus of that, we’ve built out the rest of our mission and local initiatives – education partnerships, film screenings, Science Day, a music installation, and more. We basically leverage the talent, the people, and the films from the industry conference to contribute to a bigger, broader effort to basically use media as a tool to connect people with the world around them. That’s the overarching philosophy. I was a documentary filmmaker and explored a wide range of topics across five continents including the conservation pioneer Mardy Murie, enthographic and scientific exploration, His Holiness the Dalai Lama, and even violent crime. I think there’s a quantum shift as digital media becomes more and more ubiquitous in our lives. The role of media itself has taken a change, a pivot. If media is not the connective tissue between you and action – connection with people around you, connection with nature – we’re wasting everybody’s time. It’s only going to amplify as digital technology becomes more and more a part of our everyday experiences. This year’s WILD fest is September 29th to October 1st at the Center for the Arts. Please join us.” — Lisa Samford, Jackson Hole WILD Executive Director.


This story is a part of #humansofjhchamber: Created by Jackson Hole Chamber of Commerce summer intern Tanya Grover, the campaign places a focus on the faces of our local businesses and nonprofits. Learn about their inspirations, why they got started in their industry, and more! Find the Chamber on Instagram, @jhchamber. For information about the program, please contact Director of Membership, Elisabeth Rohrbach, or 307.201.2301.